EIM: The Next Generation of Enterprise Software

90 percent of data is unstructured information
Learn how to drive value from it

What is the state of enterprise information now? What exactly is EIM and how will I know if it’s right for my organization? If it is, where do I start, when should I move to the next stage of my journey, and where will it take my enterprise? How will I know if I am headed in the right direction?

Watch Mark Barrenechea’s keynote speaking session from SAPPHIRE 2014 about ‘Digital Transformation’ and the 2020 agenda.

Hear from author Mark Barrenechea, President and CEO of OpenText, speak about the need to have a comprehensive information management strategy in the enterprise. In an increasingly social and mobile world, there are more ways than ever to capture information and turn it into knowledge, but there are also more potential risks—information silos, data loss, security leaks. Within the enterprise setting, most companies today recognize this problem and understand that unmanaged information creates chaos.  Organizations must find new solutions that will provide support for information flows and tap into information stores across the enterprise.

Enterprise Information Management (EIM) helps organizations respond quickly to market forces and their customers’ changing needs. Increased agility helps organizations anticipate change and respond accordingly to remain competitive. It allows them to increase margin by strategically planning and modeling their processes to align resources, information, and systems across their value chains.

And finally, why is it important? It isn’t…unless your enterprise is interested in not only survival but also in increasing your competitive advantage.

About the Authors

Mark J.BarrenecheaMark J.Barrenechea joined OpenText™ (NASDAQ: OTEX, TSX: OTC) as President and Chief Executive Officer (CEO) in January 2012 and also serves as a member of the Board. Under Mr. Barrenechea’s direction, the company has grown both organically and through strategic acquisitions into a $1.6B company. Through its commitment to innovation and customer-centricity, the Company has successfully realigned its products to transform itself into a leader in the Enterprise Information Management (EIM) market.

Before joining OpenText, Mr. Barrenechea was President and CEO of Silicon Graphics International Corporation (SGI), where he also served as a member of the Board. During his time at SGI, he led the company’s strategy and execution. Prior to SGI, Mr. Barrenechea served as Executive Vice President and CTO for CA, Inc. (CA), (formerly Computer Associates International, Inc.) and as a member of the executive management team. Mr. Barrenechea was also Senior Vice President of Applications Development at Oracle Corporation, responsible for managing a multi-thousand member global team. He has also held a number of other positions including, Vice President of Development at Scopus, a software applications company, and Vice President of Development at Tesseract, where he was responsible for reshaping the company’s line of human capital management software. He holds a Bachelor of Science in Computer Science degree from Saint Michael’s College. Mr. Barrenechea currently serves as a member of the Board and Audit Committee of Dick’s Sporting Goods.

Mr. Barrenechea has authored several books about the evolution of the enterprise software industry, including e-Government or out of Government, Enterprise Information Management: The Next Generation of Enterprise Software, eBusiness our Out of Business, and Software Rules: How the Next Generation of Enterprise Applications Will Increase Strategic Effectiveness.

P. Thomas JenkinsP. Thomas Jenkins is Chairman of Open Text Corporation (NASDAQ: OTEX, TSX: OTC) and has served as a member of its board since 1994. Mr. Jenkins also served as President and Chief Executive Officer of Open Text from 1994 to 2005, and as Executive Chairman and Chief Strategy Officer from 2005 to 2013.

Mr. Jenkins has been active for more than 30 years in innovation and economic development in both the private and public sectors in Canada. He is also a member of the Board of Thomson Reuters Inc. and of TransAlta Corporation. He is an Executive Fellow at the School of Public Policy at the University of Calgary, a Director of the C.D. Howe Institute, appointed member of the National Research Council of Canada, and Director of the Canadian Council of Chief Executives. Prior to his work in the private sector, Mr. Jenkins served as a commissioned officer in the Canadian Forces Reserve and currently serves as Honorary Colonel of the Royal Highland Fusiliers of Canada (RHFC), a reserve infantry regiment in the Waterloo Region. Mr. Jenkins is a member of the board of the Canadian Forces Staff College Trust in Toronto.

Mr. Jenkins holds an M.B.A. from the Schulich School of Business at York University, an M.A.Sc. in electrical engineering from the University of Toronto, and a B.Eng. & Mgt. in Engineering Physics and Commerce from McMaster University. Mr. Jenkins also received an Honorary Doctorate of Laws (LLD) from the University of Waterloo and an honorary Doctorate of Philosophy (PhD) in military science from the Canadian Forces College (Royal Military College). Mr. Jenkins was appointed an Officer of the Order of Canada (OC) in 2011 for his contributions to education and innovation in Canada, the Canadian Forces Decoration (CD) in 2013, and the Queen’s Diamond Jubilee Medal (QDJM).

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