- Product Detail
Web content management is the backbone of executing your digital strategy. While keeping up with the latest marketing trends are important, the real key to success is relentlessly keeping your customer at the center and forefront of everything.
That means delivering the best digital experiences for their specific contexts – whether it be a prospect looking at your campaign offer, a customer logging in to view their latest account information, a partner wanting to download the latest pricing information or a government citizen looking for status updates on an application. Nurturing customers through the entire customer journey as per individual needs and tastes is key.
To do that, you need the agility to create, customize, and automate personalized experiences for both pre- and post-login customer interactions – rapidly – without limitations.
OpenText™ TeamSite provides one, easy-to-use web content management (WCM) platform to help you create more personal, visually rich, two-way digital customer experiences – that are optimized for any device, digital channel, or context.
Meet and surpass customer expectations by addressing what they crave: simplicity, quickness, personalization, connectedness across devices, and recommendations.
OpenText™ TeamSite helps marketers and other business users:
- Easily author and repurpose content for digital experiences via web, mobile, digital screens, marketing campaigns and more
- Target, segment, personalize, and optimize content in order to provide richer customer experiences that yield better business outcomes
- Create highly personalized experiences, serving up only relevant information and offers for customers in post-login sessions e.g. for partners, known customers, employees, government citizens, etc.
- Create continuous, connected customer experiences by integrating TeamSite with other marketing and sales platforms
- Localize content, uphold brand standards, and meet regulatory requirements for large volumes of digital experiences
The analyst firm Ovum named TeamSite a market leader in web experience management for its ability to execute as well as its technical capabilities.
Ovum also commended its modern design that makes work easier for non-technical users, extensive personalization and optimization features, and real-time analytics.
Take a visual tour of OpenText TeamSite and see how it can help you quickly create new digital experiences across multiple channels.
Watch these short video clips that highlight TeamSite features that help you get your work done easier and faster.
Read an extensive case study about one OpenText™ TeamSite customer that achieved a 103% return on investment.
See how TeamSite customers empower their business users to easily create, repurpose, and personalize digital experiences.